---
title: Your Email Campaign in Dark Mode
description: Dark Mode can change background colours, text and the appearance of images. That can mean disappearing logos, difficult-to-read text or buttons that don't stand out. And different email clients, including Outlook, Gmail and Apple Mail, don't necessarily handle Dark Mode in the same way.
---
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# Your Email Campaign in Dark Mode
## Over 40% of contacts view emails in Dark Mode. See how NewZapp helps you check yours before sending.
### Is your email ready for the dark side?
You spend time getting your email just right. The colours, the images, the layout and that all-important call to action.
But what happens when someone opens it in Dark Mode?
With more people choosing darker screens, the email you carefully designed might look very different when it reaches their inbox.
And the numbers might surprise you.
**Over 40% of subscribers view emails in Dark Mode.**
**33% of email comms teams surveyed weren't specifically designing for Dark Mode.**
**36.8% of respondents in Mailmodo's 2025 State of Email report said they didn't optimise emails for Dark Mode.**
### When the lights go out, does your email still shine?
Dark Mode can change background colours, text and the appearance of images. That can mean disappearing logos, difficult-to-read text or buttons that don't stand out.
And different email clients, including Outlook, Gmail and Apple Mail, don't necessarily handle Dark Mode in the same way.
The good news? NewZapp can help you spot potential problems before you send.
We've added a Dark Mode emulator to the NewZapp editor, making it easier to see how your communications could appear to recipients using darker display settings.
You can now:
- Preview in Dark Mode directly from the editor.
- Check readability and identify text or background colour combinations that could cause problems.
- Spot potential design issues with images, logos and other important content.
- Review Dark Mode in Final Checks before sending your campaign.
It's another way NewZapp helps you create communications that look professional, remain readable and make an impact.
Next time you're preparing an email, take a moment to switch on Dark Mode preview.
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