How to add your email details
Once you have finished your email and clicked next you will be taken to the email details panel. This panel contains these details, associated with the email you are working on. Here you can review, add to or edit these details. All details in this panel are automatically saved as you type.
Subject Line
Maximum characters: 128
The subject line is the first thing a recipient sees when your email arrives in their inbox. It can make or break your campaign, so make it a good one!
Email From Name
Maximum characters: 128
This can be any name that helps the recipient recognise you. Usually your company/organisation/team name, or a personal one. Along with the subject line, this information will be visible to recipients when your email arrives in their inbox.
From Email Address
Maximum characters: 128
Enter an address that has a mailbox, as this will be the address that receives replies. It could also harm delivery rates if not a genuine address. Some spam filters may penalise a non-existent ‘From’ address.
If you have safe senders set up, then this field will be a drop down box with the safe sender email addresses listed. The top option always allows you to enter a new email address.
If your email domain is not authenticated (which you can read more about here) then your sending address will automatically be updated to something like the email address below.
"no-reply-[company name set in NewZapp]@newzapp.co.uk"
"no-reply-[company name set in NewZapp]@newzapp.co.uk"
This email address is authenticated, so you'll get a higher delivery rate than sending from an unauthenticated domain, however you won't see any replies.
Google Analytics Campaign Name
Maximum characters: 255
Give your campaign a unique identifier to find it in your Google Analytics reports, otherwise you can leave this field blank.
Topics (Optional)
Attach a topic to your campaign, after the campaign has been sent you can filter by topic in the dropdown menu to the right of the search bar.