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How to add your email details

Once you have finished your email and clicked next you will be taken to the email details panel. This panel contains these details, associated with the email you are working on. Here you can review, add to or edit these details.  All details in this panel are automatically saved as you type.

Subject Line
 
Maximum characters: 128
The subject line is the first thing a recipient sees when your email arrives in their inbox. It can make or break your campaign, so make it a good one! 
 
Email From Name
 
Maximum characters: 128
This can be any name that helps the recipient recognise you. Usually your company/organisation/team name, or a personal one. Along with the subject line, this information will be visible to recipients when your email arrives in their inbox.
 
From Email Address
 
Maximum characters: 128
Enter an address that has a mailbox, as this will be the address that receives replies. It could also harm delivery rates if not a genuine address. Some spam filters may penalise a non-existent ‘From’ address.
 
Google Analytics Campaign Name 
 
Maximum characters: 255
Give your campaign a unique identifier to find it in your Google Analytics reports, otherwise you can leave this field blank.
 
Topics (Optional)
 
Attach a topic to your campaign, after the campaign has been sent you can filter by topic in the dropdown menu to the right of the search bar.